Creative Design Task Excercise

Loop Creative Design Task Exercise

For the purpose of this task, I produced 3 artefacts to demonstrate my design skills, thought process and critical thinking for LoopMe Company.

First I analysed other game adverts from a visual perspective in order to find out which one is better and more appealing to the target audience and the reason behind it. Afterwards I then come up with ways to improve its design and then produced the completed artefact. The end result is shown below in figure 1.

Game of War Design1Changed

Figure 1: Game war mobile game Ad

The next step is to produce two design improvements for my favourite e — commerce website. In order to produce the design for the site, I looked into existing e — commence websites such as Apple and Amazon and listed all the strengths and weakness of those sites. Once that was done, i then produced the design improvements as shown below in figure 2 and 3.


Figure 2: Apple Store Basket Solution: Concept

For this concept I made improves to the basket icon in bottom right corner. The idea is for consumers to see how many items they have in the basket while they are continuing shopping which is convenient.


Figure 3:Apple Search Solution Concept Design

For this concept I made improves to the search results page. Instead of having the search filters in a tab, I decided to have it on the same page as the products. This is so the consumers can access the options more easily in order narrow down their search.